Category Archives: Business Development

Design For How People Learn (Voices That Matter), 1st Edition, Julie Dirksen

Design For How People Learn (Voices That Matter), 1st Edition

Products, technologies, and workplaces change so quickly today that everyone is continually learning. Many of us are also teaching, even when it’s not in our job descriptions. Whether it’s giving a presentation, writing documentation, or creating a website or blog, we need and want to share our knowledge with other people. But if you’ve ever fallen asleep over a boring textbook, or fast-forwarded through a tedious e-learning exercise, you know that creating a great learning experience is harder than it seems. Continue reading

Essentials of Business Communication, 9th Edition, Mary Ellen Guffey

Essentials of Business Communication, 9th Edition

ESSENTIALS OF BUSINESS COMMUNICATION, 9TH EDITION presents a streamlined approach to business communication that includes unparalleled resources and author support. ESSENTIALS OF BUSINESS COMMUNICATION provides a four-in-one learning package: authoritative text, practical workbook, self-teaching grammar/mechanics handbook, and premium Web site. Especially effective for those with outdated or inadequate language skills, the Ninth Edition offers extraordinary print and digital exercises to help students build confidence as they review grammar, punctuation, and writing guidelines. Textbook chapters teach basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic model documents and structured writing assignments help build lasting workplace skills. The Ninth Edition of this award-winning text features increased coverage of electronic messages and digital media, redesigned and updated model documents to introduce the latest business communication practices, and extensively updated exercises and activities. Innovative technology resources including Aplia, Write Experience, CengageNOW, and a premium Web site, make teaching and learning business communication easier and more enjoyable. Continue reading

Accelerating Health Care Transformation with Lean and Innovation: The Virginia Mason Experience, 1st Edition, Paul E. Plsek

Accelerating Health Care Transformation with Lean and Innovation The Virginia Mason Experience, 1st Edition

Virginia Mason Medical Center (VMMC) was one of the first health care organizations to implement Lean and its methodologies. Other organizations have followed VMMC’s lead, but this world class organization still leads in the utilization of innovative Lean tools. Continue reading

Managing for Quality and Performance Excellence, 9th Edition, James R. Evans

Managing for Quality and Performance Excellence, 9th Edition

Prepare for success in quality management today with this leading text that focuses on the fundamental principles of total quality and emphasizes high-performance management practices, such as those reflected in the Baldrige Criteria. These authors are experienced leaders in the fields of performance management and quality. Look no further for the definitive resource for coverage of ISO 9000 certification, Six Sigma, and the U.S. Malcolm Baldrige National Quality Award standards. A wealth of current examples from leading organizations throughout the world reflects quality as they emphasize the practical aspects of the book’s managerial focus and pertinent technical topics. You can efficiently prepare to become an ASQ Certified Quality Manager, as this edition covers most of the Body of Knowledge required for ASQ certification. It’s everything you need, now and throughout your career, to ensure quality management success. Continue reading

Business Ethics: Case Studies and Selected Readings (South-Western Legal Studies in Business Academic), 7th Edition, Marianne M. Jennings

Business Ethics Case Studies and Selected Readings (South-Western Legal Studies in Business Academic), 7th Edition

Packed with real-life examples of business decisions gone awry, the 7th Edition of BUSINESS ETHICS: CASE STUDIES AND SELECTED READINGS explores the complex issues of business ethics from the leaders’ perspectives. This best-selling text offers a rare collection of readings which examines the business decision-making processes of many types of leaders, while revealing some of the common factors that push them over ethical lines they might not otherwise cross. A combination of short and long cases, readings, hypothetical situations, and current ethical dilemmas, BUSINESS ETHICS: CASE STUDIES AND SELECTED READINGS provides a stimulating and thorough basis for evaluating business ethics, and encourages stronger values in future business leaders. Continue reading