Tag Archives: Business Communication

Communicating at Work: Strategies for Success in Business and the Professions, 11th Edition, Ronald Adler

Communicating at Work Strategies for Success in Business and the Professions, 11th Edition

The 11th edition of Communicating at Work enhances the strategic approach, real-world practicality, and reader-friendly voice that have made this text the market leader for three decades. On every page, students learn how to communicate in ways that enhance their own career success and help their organization operate effectively. Continue reading

Essentials of Business Communication, 9th Edition, Mary Ellen Guffey

Essentials of Business Communication, 9th Edition

ESSENTIALS OF BUSINESS COMMUNICATION, 9TH EDITION presents a streamlined approach to business communication that includes unparalleled resources and author support. ESSENTIALS OF BUSINESS COMMUNICATION provides a four-in-one learning package: authoritative text, practical workbook, self-teaching grammar/mechanics handbook, and premium Web site. Especially effective for those with outdated or inadequate language skills, the Ninth Edition offers extraordinary print and digital exercises to help students build confidence as they review grammar, punctuation, and writing guidelines. Textbook chapters teach basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic model documents and structured writing assignments help build lasting workplace skills. The Ninth Edition of this award-winning text features increased coverage of electronic messages and digital media, redesigned and updated model documents to introduce the latest business communication practices, and extensively updated exercises and activities. Innovative technology resources including Aplia, Write Experience, CengageNOW, and a premium Web site, make teaching and learning business communication easier and more enjoyable. Continue reading

Intercultural Communication in the Global Workplace, 5th Edition, Iris Varner

Intercultural Communication in the Global Workplace, 5th Edition

Intercultural Communication in the Global Workplace, 5e by Beamer and Varner addresses the issues of culture and communication within the context of international business. The text provides examples of how cultural values and practices impact business communication. The authors explore the relationships among the cultural environments of the firm and the structure of the firm. They examine how companies and individuals communicate, and concentrate on the underlying cultural reasons for behavior. This approach helps readers develop an ability to work successfully within an environment of cultural diversity both at home and abroad. Continue reading

Strategies for Technical Communication in the Workplace, 2nd Edition, Laura J. Gurak

Strategies for Technical Communication in the Workplace, 2nd Edition

Practical and affordable, Strategies for Technical Communication in the Workplace  offers complete coverage of routine workplace documents, complex forms of communication, and the latest technological innovations in a streamlined presentation of 528 pages. Emphasizing immediate and ongoing document creation as well as audience and purpose, Strategies for Technical Communication in the Workplace is appropriate for technical communication students and writers of all levels. Three new chapters cover email and text messages, blogs, wikis, and social networks, and ehtics. There is increased coverage on audience analysis in Chapter 4, where readers learn how to write persuasively in addition to analyzing audience/purpose and creating usable documents. Continue reading

M: Business Communication, 2nd Edition, Marie Flatley

M Business Communication, 2nd Edition

M: Business Communication was created with students’ and professors’ needs in mind. Written by the co-authors of Lesikar’s Business Communication: Making Connections in a Digital World, 12/e, it provides both student and instructor with all the tools needed to navigate through the complexity of the modern business communication environment. M: Business Communication attends to the dynamic, fast-paced, and ever-changing means by which business communication occurs by being the most technologically current and pedagogically effective book in the field. It has realistic examples that are both consumer-and business-oriented. Continue reading