M: Business Communication was created with students’ and professors’ needs in mind. Written by the co-authors of Lesikar’s Business Communication: Making Connections in a Digital World, 12/e, it provides both student and instructor with all the tools needed to navigate through the complexity of the modern business communication environment. M: Business Communication attends to the dynamic, fast-paced, and ever-changing means by which business communication occurs by being the most technologically current and pedagogically effective book in the field. It has realistic examples that are both consumer-and business-oriented. Continue reading
The first edition of Business Statistics: Communicating with Numbers provides a unique, innovative, and engaging learning experience for students studying Business Statistics. It is an intellectually stimulating, practical, and visually attractive textbook, from which students can learn and instructors can teach. Throughout the book, the authors have presented the material in an accessible way by using timely business applications to which students can relate. Although the text is application-oriented, it is also mathematically sound and uses notation that is generally accepted for the topic being covered. Continue reading
The integrated solutions for Colander’s Macroeconomics 9e have been specifically designed to help today’s students succeed in the principles of economics course. Colander’s trademark colloquial approach focuses on modern economics, institutions, history, and modeling, and is organized around learning objectives to make it easier for students to understand the material and for instructors to build assignments within Connect Plus. McGraw-Hill’s adaptive learning component, LearnSmart, provides assignable modules that help students master core topics. Significant improvements in pedagogy such as reworked end-of-chapter problems, seamless integration within the Connect Plus eBook, and instant feedback on assignments will engage students in the ninth edition like never before and instill the “economic sensibility” necessary to apply economic concepts to the real world. Continue reading
Business: Connecting Principles to Practice is the most tightly integrated textbook/technology solution for the Introduction to Business course. This first edition integrates the gold standard content of the #1 text on the market with Connect, today’s leading online assignment and assessment system in higher education.
For every chapter of the text, Connect Business includes three features to help students prep, study, and apply the text content more effectively. Interactive Presentations for each chapter help students prep for class and bring the text to life. LearnSmart adaptive self-study technology provides students with a seamless combination of practice, assessment, and remediation for every concept in the textbook. And Interactive Applications stimulate critical thinking, reinforce key concepts, and ask students to apply business concepts to real world scenarios will help engage students beyond simple reading and recall. Continue reading